Trendy footwear styles with technical abilities for a dry, cozy and fashionable fall/winter
February 8, 2024 (Los Angeles, Calif.) – LâMO Footwear is happy to announce bothOrthoLite® and NeverWet footwear collections as a part of its fall/winter 2024 line. OrthoLite®is a comfort foam technology that is cushioning, lightweight, antimicrobial and supports a Zero Waste goal. NeverWet provides stain resistance and self-cleaning technology to keep shoes looking fresh for longer. Further backing LâMO’s California Comfort mission, these silhouettes will have customers enjoying the quiet luxury of plush and protective footwear during the changing of seasons.
Pictured above from left-to-right, top-to-bottom: Jane (women’s), Kora (women’s), Kit (women’s), Everlee (women’s), Piper II (women’s), Reina (women’s), Ellie Youth (kid’s), Amari Youth (kid’s) Kora Short Youth (kid’s), Theo (men’s), Henry (men’s)
As seen above, the LâMO fall/winter 2024 OrthoLite® and NeverWet shoe options come in a variety of styles, from platforms to boots and slippers for all demographics of users. Some are accented with a fur collar, others with buckles and laces to add a fashionable flair. A number of footwear options also include a removable 100% Australian sheepskin on the OrthoLite® implemented footbed so individuals can customize what comfort feels like to them.
The OrthoLite® foam elevates footwear through its performance capabilities such as the compression of less than 5% over the lifetime of the shoe, moisture management system for a dry foot environment, open-cell PU technology for air circulation and more. Ortholite® formulations also utilize a recycled rubber and/or production waste ranging from 5% to 98% to support a Zero Waste initiative.
NeverWet offers protection for shoes, with the treatment capable of repelling stains such as water, mud, cola, hot sauce, juice and more. The coating can also make dirt and debris rinse away easily with water. This advanced technology preserves shoes from damaging moisture, supporting users during fall and winter conditions.
“These collections showcase LâMO Footwear’s design concept and mission for the upcoming fall and winter seasons and beyond,” stated Jerry Breig, COO of LâMO. “We want our customers to enjoy shoes that not only look good but perform with technical features and benefits. This is an exciting move in that direction.”
Customers can shop LâMO’s new OrthoLite® and NeverWet styles this upcoming FW24 at https://lamofootwear.com.
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About LâMO
Founded in 1995, LâMO is an authentic sheepskin footwear brand based in Southern California. Having recently expanded into active lifestyle footwear as well, LâMO styles are available across 4,000 retail locations globally. From classic sheepskin styles and moccasins to house shoes and casual footwear, LâMO promises that every step taken will be done in California Comfort™.
For more information, please contact:
Master Plan Communications, Inc.
Ashton Maxfield
949.289.6493
ashton@masterplancommunications.com
or
Master Plan Communications, Inc.
Anissa Arefeen
469.733.8675
anissa@masterplancommunications.com